Product Design and User Experience

Wikia Profile Page

New users' first edits were usually on their profile page. However, it was actually kind of scary for them. They were greeted by a nearly blank page with a confusing layout, and couldn't even make edits unless they knew some wikitext. 

The goal of redesigning the profile page was to increase editor and community engagement, and to make wikis a friendlier place for newbies without alienating veteran editors. We gave them an easier way to introduce themselves to the community with a fun fill-in-the-blank Q&A (no wikitext required), and a snazzier, more intuitive UI. We were delighted to see editors new and old get creative with these profiles.

2011

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